Expanding access to education has been one of the highest priorities of Southeastern Oklahoma State University (SE) since its inception. Founded in 1909 as Southeastern State Normal School, which offered four years of high school and the first two years of college, the school’s primary purpose was to prepare students to teach in the public schools of Oklahoma.
Reaching underserved populations
Reaching underserved populations is a top priority for the University. Fifty percent of Southeastern’s students are the first generation in their family to attend college, and approximately 28% of its students are of Native American descent. Located approximately two hours from Oklahoma City, Tulsa, and Dallas, the University began exploring online learning as a way to expand access to affordable, high-quality education and educational equity.
Initially the University used internal resources to launch and manage its online programs, but quickly realized they required outside assistance to achieve their objectives. Southeastern chose to partner with Risepoint because of our expertise in helping regional universities launch and expand their online programs, as well as our history in working with similarly sized public universities in the region.
“Our relationship with Risepoint has been an important component to our successes with enrollment at both the undergraduate and graduate levels,” said Dr. Jeremy Blackwood, Dean of Graduate Studies.
The Southeastern-Risepoint partnership began in 2016 with the launch of online MBA programs. With the support of Risepoint, the University expanded its online portfolio to include education and undergraduate programs, and the most recent addition was the school’s first online healthcare program, a Master of Science in Healthcare Administration that launched in Fall 2023.
Expanding offerings to support more learners
Today, students who want to earn a high-quality degree in a more flexible way can choose from 70 affordably priced online graduate, undergraduate and certificate programs that align with both the professional interests of students and the workforce needs of the community and employers.
The academic pathways are as diverse as the students they serve, with 50 graduate offerings that range from six master’s-level programs in Native American leadership to an M.S. in Sports Administration offered in six different concentrations. Undergraduate degrees include business, communication, criminal justice, hospitality management, recreation sports management, and more.
Keeping students at the forefront
Since beginning the partnership with Risepoint, Southeastern has more than doubled the number of students enrolled in their online programs, with several key factors contributing to the success, including continuous communication, collaboration, and a mutual, mission-driven commitment to expanding access to education. Southeastern and Risepoint have worked together to keep the focus on the students and create a student experience that is positive throughout the academic journey.
While the University has experienced year-over-year growth in new enrollments in online programs every year of the seven-year partnership, an equally important measure of success is student retention. Comprehensive prospective student support and student retention services from Risepoint support Southeastern students from initial inquiry all the way through until they graduate. As a result, student engagement and retention remain strong, with third-term persistence rates, which are strongly correlated to program completion rates, at 79.3% through 2022.*
A cascade of impact
Southeastern’s online programs have helped deepen the University’s impact in the community by preparing graduates for critical workforce needs, while the additional financial resources generated have helped support other departments and University-wide initiatives. Southeastern continues to evolve to better support its local students and community, looking for opportunities for continuous growth that keep high-quality education at the forefront.
* Risepoint internal data. Third-term persistence rate is defined as the percentage of all students who are enrolled through the census date in their first term who are also enrolled through the census date in two subsequent terms.